TED Talk Tuesday #163: How a handful of tech companies control billions of minds every day

Watching TED Talks is a popular pastime at CN&CO. We visit TED.com regularly to clear our heads, have a laugh or get inspired. TED Talks open our minds, spark new ways of thinking and can lead to some very interesting conversations. Each week we pick a favourite and publish it on a Tuesday, because we like how “TED Talk Tuesday” sounds. It’s also a way that the CN&CO team play their part on spreading ideas and helping to make the world a better place. This week’s talk is posted by Joshua Nuttall. Here’s why he chose it…

Our attention is a finite resource and is in high demand.

The digital space and platforms place demands on our attention, which at times can lead us to question the control that we have. I recently wrote a piece about this titled “Platforms and the attention economy”, that explored how our attention is fast becoming a virtual currency that platforms are paying top dollar for in fiat currency.

As we navigate our digital and connected future, this talk by Tristan Harris offers an insight into some of the things that we need to consider.

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