Cape Union Mart #AdventurePacks competition comes to the Western Cape

Cape Union Mart has launched an exciting, adrenaline-focused festive season campaign that aims to get South Africans out and about in some of the country’s top adventure spots.

The “Give the Gift of Adventure” campaign is being run nationally in collaboration with Love our trails and CN&CO. Part of the campaign is the #AdventurePacks competition, in which contestants stand to win the ultimate Cape Union Mart adventure pack filled with gear from the likes of Salomon, Garmin, LED Lenser, Buff and K-Way.
The Western Cape leg of the competition leads to a secret location that offers facilities for mountain-biking, hiking, trail running, fishing, birding and more – plenty of scope for adventure!

How to enter

Follow @CapeUnionMart on Instagram
Track the daily Instagram clues to figure out where the secret location is
Make your way to the secret location
Find the hidden treasure chest
Remove a badge from the chest
Take a photo of yourself with the badge
Upload the photo to your Instagram feed (not as a story)
Include the name of the attraction in your post
Tag @CapeUnionMart #AdventurePacks #AdventureGramSA on Instagram

The competition runs from 1 December to 6 December 2020 and the winner will be announced via Instagram on 7 December. Entrants must be 18 years or older.