Cape Union Mart #AdventurePacks competition comes to Joburg

Cape Union Mart has launched an exciting, adrenaline-focused festive season campaign that aims to get South Africans out and about in some of the country’s top adventure spots. 

The “Give the Gift of Adventure” campaign is being run nationally in collaboration with Love our trails and CN&CO. Part of the campaign is the #AdventurePacks competition, in which contestants stand to win the ultimate Cape Union Mart adventure pack filled with gear from the likes of Salomon, Garmin, LED Lenser, Buff and K-Way. 

The Joburg leg of the competition leads to a secret location that offers facilities for extreme adrenaline junkies, providing plenty of scope for adventure!

How to enter

1. Follow @CapeUnionMart on Instagram
2. Track the daily Instagram clues to figure out where the secret location is
3. Make your way to the secret location
4. Find the hidden treasure chest
5. Remove a badge from the chest
6. Take a photo of yourself with the badge
7. Upload the photo to your Instagram feed (not as a story)
8. Include the name of the attraction in your post
9. Tag @CapeUnionMart #AdventurePacks #AdventureGramSA on Instagram

The competition runs from 8 December to 13 December 2020 and the winner will be announced via Instagram on 14 December. Entrants must be 18 years or older.

Congratulations to Lucie Gueuning for winning the Cape Town leg of the #AdventurePacks competition.

Last weeks hints and clues led adventures to MTO Jonkershoek where they would find the Cape Union Mart treasure chest. Unfortunitely Jonkershoek Nature Reserve had to close over the weekend due to a wild fire. We want to thank the MTO Jonkershoek team for the amazing partnership.

If you havent explored Jonkershoek, its worth exploring this festive season. Explore the two waterfalls or Mountain bike in the MTO forests. There is so much to explore and enjoy.